Application Security Market

The main channels via which a business communicates with its clients are web applications and APIs. This forces all businesses to prioritize application security. Additionally, the requirement to safeguard web interface applications against emerging cyber threats and the continual rise in common vulnerabilities in those applications have become crucial components of an organization's application security strategy. The SISA Top 5 Forensic-driven Learnings study states that inadequate application security is the root cause of 27% of breaches and a contributory factor in another 46%.

There has been a noticeable culture shift over the past three to five years, and application security is now a cross-departmental strategic initiative rather than a one-off task. The decision to consider AppSec as a larger strategic program is being driven by several issues. The adoption of agile software development frameworks like Agile and DevOps, as well as recent developments in items becoming deliverable-as-code, such as infrastructure-as-code and security-as-code, are some of these.

Some of the recent development includes OWASP Top 10, SANS Application Security Reading Room, and Application Security Testing Association (ASTF). The OWASP Top 10 is a list of the most critical security risks in web applications. The OWASP Top 10 is updated every few years to reflect the latest threats and vulnerabilities. Furthermore, the SANS Application Security Reading Room is a comprehensive resource for application security professionals. The SANS Application Security Reading Room includes articles, whitepapers, and tutorials on a variety of application security topics.

Application Security Market Size

Report	Details
Market Size Value	USD 10.5 billion in 2024
Market Size Value	USD 32.9 billion by 2032
CAGR	14.93%
Forecast Period	2024-2032
Base Year	2023
Historic Data	2020
Segments Covered	Component, Deployment Mode, Organization Size,  Security Type, Testing Type, and Vertical
Geographics Covered	North America, Latin America, Europe, Asia-Pacific, Middle East & Africa

Major players in the Application Security Market include IBM Corporation, Oracle Corporation, HCL Software, Micro Focus, Capgemini, Onapsis, Checkmarx, Hewlett Packard Enterprise Development LP, Micro Focus International PLC, Checkmarx Ltd, Veracode (Thoma Bravo), Synopsys Inc., WhiteHat Security Inc.( NTT Security Corporation), Rapid7 Inc., Qualys Inc., SiteLock LLC, Contrast Security, and Others.

Increasing security breaches across industries

Security breaches in businesses have become a catalyst for the surging demand for robust application security solutions. The relentless wave of cyberattacks, often resulting in data breaches, operational disruptions, and reputational damage, has laid bare the vulnerabilities present within software applications. As these breaches inflict substantial financial losses and erode customer trust, organizations are awakening to the urgent need for fortified application security measures. The prospect of preventing breaches from the outset, rather than reacting to them post-incident, has shifted the focus to proactive defense strategies. Businesses are increasingly recognizing that securing their software applications is a fundamental step in safeguarding their digital assets, sensitive information, and overall brand integrity.

Compliance requirements imposed by data protection regulations further amplify this demand, compelling businesses to bolster their application security frameworks to ensure adherence and avoid penalties. As the threat landscape evolves, the link between security breaches and the imperative for application security becomes evident, driving organizations to seek comprehensive solutions that encompass the entire software development lifecycle, ultimately enhancing their resilience against cyber threats. According to the most recent IBM Data Breach Report, a frightening 83% of firms will suffer from multiple data breaches in 2022. The total number of ransomware attacks increased by 13%, according to the 2022 Verizon Data Breach Investigations Report, which is an increase equivalent to that of the previous five years combined.

Integration of AI

The integration of Artificial Intelligence (AI) is poised to dramatically elevate the demand for application security solutions by revolutionizing the way businesses protect their digital assets. As cyber threats continue to evolve in complexity and frequency, AI brings a game-changing approach to application security that goes beyond traditional methods. AI-driven tools can learn, adapt, and anticipate attack vectors in real-time, empowering organizations to detect vulnerabilities and threats that might otherwise remain hidden. This heightened accuracy in threat detection and reduced false positives not only bolsters security but also optimizes resource allocation within security teams. As businesses recognize the potential for AI to enhance their security posture, the demand for AI-powered application security solutions is on the rise. Furthermore, AI's ability to automate routine security tasks, conduct comprehensive code analysis, and provide predictive insights aligns seamlessly with the rapid pace of modern software development, leading to more secure applications from the outset. Ultimately, the application security landscape is undergoing a paradigm shift, driven by AI's transformative capabilities, resulting in a surge in demand as organizations strive to safeguard their digital infrastructure and intellectual property against a relentless tide of cyber threats.

Dominating Region and Country:

The U.S. has a long history of technological innovation, and it hosts numerous tech giants, startups, and cybersecurity companies that are at the forefront of developing and implementing cutting-edge technologies, including application security solutions. Moreover, The U.S. has a thriving technology ecosystem that encompasses Silicon Valley in California, the tech corridor around Boston, and various tech hubs across the country. These ecosystems foster collaboration, research, and innovation, driving advancements in application security. Furthermore, the U.S. has seen the implementation of data protection regulations like the Health Insurance Portability and Accountability Act (HIPAA) and the Gramm-Leach-Bliley Act (GLBA), which require organizations to implement strong security measures, including application security, to protect sensitive data.

The Application Security Market research report provides an in-depth overview of the industry including market segmentation by Component, Technology, Bandwidth, Enterprise Size, End-User Industry, and Region. Analysis of the global market with a special focus on high-growth applications in each vertical and fast-growing market segment. It includes a detailed competitive landscape with identification of the key players concerning each type of market, in-depth market share analysis with individual revenue, market shares, and top players’ rankings. Impact analysis of the market dynamics with factors currently driving and restraining the growth of the market, along with their impact in the short, medium, and long-term landscapes. Competitive intelligence from the company profiles, key player strategies, and game-changing developments such as new product launches, collaborations, expansions, investment analysis, mergers, and acquisitions. The market analysis focuses on revenue and forecast by region/countries and by application in terms of revenue forecast for the period 2023-2030.

The report further studies the market strategies of key players, recent development status, plans, and Application Security Market trends across the world. Also, it splits the market segmentation further to deep dive into research and reveals company profile and prospects.

Major Classifications are as follows:

• By Component
  • Solutions
    • Anti-virus
    • Data Backup & Recovery
    • Others
  • Services
    • Professional Services
    • Managed Services
• By Deployment Mode
  • On-premise
  • Cloud
• By Organization Size
  • Large Enterprise
  • SMEs
• By Security Type
  • Web Application
  • Mobile Application
• By Testing Type
  • Static Application Security testing
  • Dynamic Application Security testing
  • Interactive Application Security testing
  • Runtime Application Security testing
• By Vertical
  • BFSI
  • Healthcare
  • IT & Telecom
  • Manufacturing
  • Government & Public Sector
  • Retail & E-commerce
  • Others
• By Region
  • North America
    • US
    • Canada
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Rest of Latin America
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia Pacific
  • Rest of the World
    • Middle East
      • UAE
      • Saudi Arabia
      • Israel
      • Rest of the Middle East
    • Africa
      • South Africa
      • Rest of the Middle East & Africa

Reason to purchase this Application Security Market Report:

• Determine prospective investment areas based on a detailed trend analysis of the global Application Security Market over the next years.
• Gain an in-depth understanding of the underlying factors driving demand for different Application Security Market segments in the top spending countries across the world and identify the opportunities each offers.
• Strengthen your understanding of the market in terms of demand drivers, industry trends, and the latest technological developments, among others.
• Identify the major channels that are driving the global Application Security Market, providing a clear picture of future opportunities that can be tapped, resulting in revenue expansion.
• Channelize resources by focusing on the ongoing programs that are being undertaken by the different countries within the global Application Security Market.
• Make correct business decisions based on a thorough analysis of the total competitive landscape of the sector with detailed profiles of the top Application Security Market providers worldwide, including information about their products, alliances, recent contract wins, and financial analysis wherever available.